ABOUT…

EXPERIENCE & SKILLS

20+ years of experience in nightlife/ F&B/ hospitality marketing & promotion.
Extensive network of vendors, influencers, suppliers & distributors.
Launch, management, and growth of social media channels (FB, Twitter, Instagram)
Specialized in Adobe Creative Suite (Illustrator, Photoshop & InDesign).
Strong knowledge of design fundamentals, layout and typography.
Branding and logo redesign specialist.
Working knowledge of HTML and WordPress.
Bilingual, English & Spanish.

PRINT PRODUCTION

  • Traditional and computer mechanical assembly

  • Expert Typesetting & Layout production/revisions

  • Expert Color Interpretation/matching

  • Proofread and organize product copy and ingredient lists

  • Color Separations & Image Retouching

  • PreFlight Files such as eps, pdf, tiff, jpeg etc. For release to PrePress and Printer (Direct To Plate)

  • Manual Imposition "Gang" printing setup of Postcards, Brochures, magazines, Catalog's, book's etc.

  • Quality Control / Troubleshoot / Press approvals

  • Heidelberg Creo Trendsetter 74 & Topsetter SM74

EMPLOYMENT

Creative Director // Ravel MGMT Group - Ravel Hotel, Hotel Chantelle, Hotel Chantelle London, Penthouse808 Rooftop, Profundo Day Club, The Regal
2012 - Present

Creative Consultant // Mochica Group // Pio Pio Restaurant & Amaru Pisco Bar
2008 - 2016

Owner / Operator // Nueve Nueve Restaurant Inc. Queens, NY
2008 - 2011

Art Director // Big City Graphics, New York, NY
2002 - 2008

Art Director/ Package Designer // Blu Orbit International New York, NY (Lancôme)
1998 - 2001

Package Designer // Lancôme LLC., New York, N.Y.
1997 - 1998
 

MARKETING SUPPLEMENT

Independent consulting clients have included:

Lifestyle / Retail / Agency
EMI Records
Sony
Emmis Broadcasting / Hot 97
Marc Anthony Productions
Spike DDB
John Allan’s Premier Mens Grooming (NYC, California, Toronto)
A.M.I Global Consulting Dubai
Hernan Prada Salon NY
Craft Lashes by Ana Carmona - Massachusetts
Mix & Match Boutique Miami
Pina Records
Alabaster & Chess Luxury Menswear
Torn by Ronny Kobo
Dean Project Gallery Miami
High Season

Restaurant / Bar
Pio Pio Restaurants - NYC
Vite Vinosteria - Astoria, Queens
Sofia Italian Steakhouse - New Jersey
Kahlo Modern Mexican - NYC
Mansion Supper Club - NYC
Guarapo Juice Bar - Miami
Lamalo Mediterranean - NYC
Sanford’s Diner - Astoria, Queens
Mazeh Mediterranean - Miami
Smoke & Mirrors Sports Bar - Astoria, Queens
Añejo Tribeca - NYC

Nightlife/ Hospitality
Soho House (Meatpacking)
Nobu
Zuma NY
Ravel Hotel
Kempinski Hotels
Merchants Hospitality NY
HOOCH app
The LURE Group NY
Radegast Hall & Biergarten NY
Best Western Hotels
La BOOM Nightclub
Jose Cruz Productions
Zamora Productions
Arlo NOMAD Hotel
Tantra Lounge
Hotel Chantelle
Pejy Kash Events
The Summer Club

CPGs
Bacardi
Breakthru/ Empire Merchants
Southern Glazers Wine & Spirits
UMWW / Coca Cola NYC
Casablanca Foods
Espiritus Group / Blue Nectar Tequila/ Purus Vodka
OSO Beverages